Chetanalla Link Building — SaaS & B2B Specialisation Accepting new clients — Q3 2026

Authority

DR 70+
Median domain rating of placements secured in 2025

Velocity

14days
Average time from brief to first live link delivered
Niche Link Building Agency

Links that
actually move
the needle.



We build high-authority backlinks for SaaS and B2B technology companies — through rigorous editorial relationships, topically-precise outreach, and no shortcuts.

Selected clients
Loopline Systems HR Tech
Forma AI Sales Comp SaaS
Harbr.io Data Platform
Fenerum Billing SaaS
Screenloop Talent Intelligence
Vaultspeed Data Engineering

Most link building agencies recycle the same 500 domains, ignore topical relevance, and charge you for links that do nothing for keyword rankings. Chetanalla was founded in 2019 to fix exactly that. We index the open web for niche-relevant, editorially-live publications in software, B2B operations, and technology — then we earn placements through genuine relationship outreach, contributed content, and data-led digital PR campaigns.

Start here

A free 30-minute link profile audit. We identify gaps, dead weight, and quick-win opportunities in your existing backlink portfolio.

Links delivered
4,800+
Editorial backlinks placed across SaaS and B2B niches since 2019
Avg. DR of placements
71.4
We target publications with genuine organic traffic, not link farms
Client retention
91%
Quarter-over-quarter client retention across all active retainers
Avg. traffic increase
+218%
Median organic traffic growth for clients after 12-month engagement
What we do

Services &
specialisations

Every engagement is scoped around your site's topical map, competitor link gap, and keyword priorities. We do not offer a one-size-fits-all package. Below are the core delivery methods we deploy — blended to fit your growth stage and industry vertical.

01

Guest Post Placements

We write and place long-form editorial articles on real publications in your niche — software review sites, B2B operations blogs, technology industry media. Every piece is original, topically coherent, and editorially approved. No PBNs. No link exchanges. Our network includes over 1,200 vetted publishers who actively accept quality contributed content.

  • →  Median placement DR: 72
  • →  Avg. referring domain traffic: 18,400/mo
  • →  Delivery: 7–14 business days
02

Niche Edits & Link Insertions

Contextual link additions into existing, indexed articles on authoritative SaaS and B2B publications. Faster to execute than guest posts and inherits the page's existing link equity and topical trust signals.

03

Digital PR Campaigns

Original data studies, survey reports, and research-backed content assets distributed to tech journalists and B2B media outlets. Built to earn links naturally at scale — and to build brand authority simultaneously.

04

SaaS-Specific Link Building

Targeted placements in software comparison sites, SaaS review hubs (G2, Capterra ecosystems), category pages, and integration directories. Designed specifically for the SaaS purchase funnel.

05

Broken Link & Resource Reclamation

We systematically identify broken external links on relevant domains and pitch your content as a replacement — a highly efficient, white-hat tactic that produces measurable results within weeks.

06

Link Profile Audits & Strategy

Before we build, we audit. We assess your current link profile for toxic links, topical misalignment, anchor over-optimisation, and competitive gap — then build a monthly roadmap from first principles.

Client voices
Chetanalla did something no other agency managed — they actually understood our product category. Every link they placed was genuinely relevant to sales compensation software. Within eight months, our target keyword cluster went from page four to consistent top-three rankings.
Marcus Kleinhans VP Marketing — Forma AI, Series B SaaS
“Three months in, our domain authority had climbed nine points and we were seeing first-page rankings for terms we'd spent two years trying to crack. The reporting is meticulous — they know their numbers.”
Priya Anantharajan Head of Growth — Harbr.io, Data Platform
Editorial process

How we work

A disciplined five-step methodology applied to every engagement, from first brief to monthly reporting.

01

Link Profile & Competitor Audit

We map your current backlink portfolio, identify gaps against your three closest organic competitors, and flag toxic or redundant links that need addressing before building begins.

02

Topical Map & Keyword Prioritisation

We align our link targets to the keyword clusters your content team is optimising for — ensuring every placement drives topical authority in the exact areas that move your search rankings.

03

Publisher Vetting & Prospecting

We shortlist target publications against 14 quality criteria: DR, traffic, indexation rate, niche relevance, editorial standards, and absence of manipulative link patterns.

04

Outreach, Content & Placement

Our editorial team conducts personalised outreach, writes contextually appropriate content, manages publisher relationships, and secures live placements with your approved anchor text.

05

Monthly Reporting & Strategy Review

Every month you receive a live Google Data Studio dashboard, link delivery log, ranking position changes, and a strategic review call to recalibrate priorities based on performance.

Featured case study
Screenloop
Talent Intelligence & Interview Automation SaaS
+312%
Organic traffic growth over 12 months
68
High-authority backlinks delivered
DR 47→61
Domain rating increase, Ahrefs
The challenge & result

From invisible to industry authority in twelve months

When Screenloop approached us in early 2024, they had built a genuinely innovative product in the talent intelligence space — but their organic search visibility was virtually non-existent. Despite strong content output, their domain lacked the authority to rank for commercial-intent keywords like "structured interview software" and "bias reduction hiring tool." Competitors with inferior products were outranking them purely on backlink strength.

We conducted a full link gap analysis against their three closest competitors and built a 12-month link acquisition roadmap targeting HR Tech publications, recruitment industry blogs, and B2B software review ecosystems. Our digital PR team also produced a primary data report on "Remote Hiring Bias in Tech" which earned 34 organic inbound links from HR media.

34 inbound links earned from a single data-led digital PR campaign on hiring bias in tech roles
11 target keywords moved from page 3–4 to top-5 positions within the first 6 months
Placements secured in HR Dive, TechRepublic, Workable Blog, and People Managing People
Zero penalisable links — every placement passed our 14-point editorial quality audit
Common questions

Frequently asked

Link building is one of the most misunderstood and most abused practices in SEO. We answer the questions clients ask us most often — plainly and without the usual agency evasiveness.

How do you ensure links are genuinely editorial and not paid placements? +
Every link we secure is disclosed or indistinguishable from an organic editorial placement. We do not use link farms, private blog networks, or sponsored content labelled as editorial. Our publishers are real businesses with real editorial standards. We have long-term relationships — not transactional one-off agreements — which means our placements pass any manual review Google could apply.
What is your minimum contract length and pricing structure? +
We work on a minimum three-month engagement — enough time to see measurable movement in rankings and domain authority. Pricing is project-scoped after an initial audit, but monthly retainers typically range from £3,500 to £12,000 depending on link volume, difficulty of the niche, and content requirements. We do not offer per-link pricing, as it creates misaligned incentives.
How do you measure success beyond raw link counts? +
We track: domain rating trend (Ahrefs), referring domain growth, organic keyword position changes for target keyword clusters, estimated organic traffic uplift, and Share of Voice against named competitors. Our monthly reports surface all of these in a shared live dashboard. Link count is a vanity metric — ranking improvement and traffic growth are what we're accountable to.
Do you work with early-stage startups or only established SaaS companies? +
We work with SaaS companies from Seed stage onwards. Early-stage clients typically start with a foundation-building engagement — 8–12 links per month focused on building topical authority from zero. Established companies with an existing link base typically benefit most from gap-filling and digital PR to accelerate authority in competitive keyword clusters.
What niches within B2B tech do you specialise in? +
Our strongest publisher networks and topical expertise span: HR Technology, Sales & Revenue Operations, Data Engineering & Analytics, Cybersecurity, FinTech, DevOps & Developer Tools, Marketing Technology, and Customer Success platforms. If your product sits adjacent to these, we're worth a conversation. We don't take on clients in niches where we can't guarantee topical relevance.
What happens if a link goes down after placement? +
We monitor all placed links monthly for 12 months post-delivery. If a link drops for any reason within six months of delivery, we replace it at no additional cost. After six months, we offer replacement at a reduced rate. This policy is included in every engagement contract — it's how we maintain long-term accountability rather than just delivering and disappearing.
Can you work alongside our in-house SEO team or content agency? +
Absolutely — and we prefer it. Our best results come when we're aligned to the keyword and content strategy your in-house team is executing. We integrate with your existing toolstack (Ahrefs, Semrush, GSC), align to your topical clusters, and coordinate on anchor text strategy to ensure nothing we do contradicts your on-page optimisation work.
How long before we see ranking improvements? +
Realistically: meaningful ranking movement for mid-competition keywords typically begins showing at month three or four, with clearer compound effects at month six. Highly competitive terms (e.g. "project management software") may require 9–12 months of sustained authority building. We'll give you honest timelines based on your keyword difficulty profile — not optimistic projections designed to close the sale.
Start the conversation

Ready to build
real authority?

Book a free 30-minute link profile audit. We'll review your existing backlink portfolio, identify topical gaps, and outline what a realistic 6-month roadmap looks like for your domain. No hard sell. No inflated projections.

Response time Within one business day
Audit scope Full profile review, competitor gap, keyword mapping
No obligation The audit is free, no retainer required
Currently accepting 4 new client engagements — Q3 2026